How We TRIPLED GROWTH for Asia’s Largest Furniture Manufacturer in Just One Year?

Quick Take

Weaddo powered the brand's leap forward with an innovative MarTech transformation, igniting unprecedented growth, engagement, and automation. Our revolutionary strategies set a new benchmark in the industry.

  • Growth 3X: A complete revamp that tripled growth metrics.
  • Engagement 7X: Strategically enhanced customer interactions sevenfold.
  • Automation 3X Efficiency: Streamlined processes with cutting-edge automation.
SERVICES

Brand Sells Plastic Moulded Furniture Products

INDUSTRY

Specializing in the Home Solutions Industry

MARKET

Catering to the Indian B2B2C Market


3X

Increase

3X

Engagement

3X

Automation Efficiency


Challenges

The brand faced significant hurdles that limited its market potential:

  • No personalization on a current journey
  • No mechanism to send leads to dealers
  • Visitor details were recorded manually in entry books
  • Manual CRM to the final conversion process in stores
  • Challenges in customer acquisition and retention
  • Ineffective user guidance


Approach

Our innovative approach transformed the brand's market strategies into seamless, engaging, and highly efficient workflows. By leveraging the latest in MarTech engineering, personalized customer experiences, and advanced analytics, we revolutionized the brand's market presence. Through our cutting-edge methodologies and relentless pursuit of excellence, Weaddo set the brand on a trajectory for sustained success and market leadership.

Conducted Comprehensive Workshops and Audits:

We meticulously mapped out the customer journey, identifying pain points and opportunities for enhancement to deliver a seamless, customer-centric experience.

Re-engineered their MarTech Stack with AI & Analytics:

Implemented state-of-the-art AI and analytics tools to drive intelligent content personalization, predictive marketing, and automation, ensuring efficient and impactful marketing efforts.

Integrated a Robust Media Planning and Orchestration Platform:

Deployed sophisticated media planning solutions and orchestration techniques to optimize demand generation, media buying, audience engagement, and conversion pathways.

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